Customer happiness is our utmost priority. Every interaction is treated as a priority, driven by empathy and a commitment to exceeding expectations, fostering lasting connections.
Carl Hyslop
CEO
We’re with you every step of the way.
We provide support at every step of the journey through the airport. From checking in at home or at the airport, to bag drop, security, lounges, boarding, and even assisting with lost luggage at the destination, we ensure a seamless experience. At every stage, we deliver the best possible service.
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Get up to date with the latest work at Objective.
Installation at Tallinn Airport!
Another huge milestone for us at Objective ✈️ We’re excited to share our latest installation at Tallinn Airport (TLL), where we’ve deployed our ABD+ units together with our LK kiosks. This setup enables a fully automated bag drop experience, with automatic bag dimensioning and tag scanning handled seamlessly, without any passenger interaction. Faster processing, fewer touchpoints, and a smoother journey overall. A big thank you to Edvin Mihhailov and the entire team at Tallinn Airport for a great collaboration and for making this happen. Looking forward to seeing this solution in full operation.Read more
1 Million bags!
1 million bags. Since rolling out our SBD+ solution and CK fast tagging at Flughafen Wien - Vienna Airport, we’ve now processed over 1,000,000 bags. A milestone we’re proud of, not just for the number itself, but for what it represents: smoother passenger journeys, faster processing times, and a solution that’s proven at scale in a live airport environment. Huge thanks to Vienna Airport and all airline partners for the trust and collaboration. And of course, this is only the beginning.Read more
Objective signs contract in the USA!
Within three short months of launching Objective into the US marketplace - we are delighted to announce that we have signed our first major contract in the USA. We are proud to be working with BEUMER Group, delivering the passenger interface for the self-bag drops at San Francisco International Airport. PTE is the ideal setting to sign this fantastic deal and to continue our US expansion. Congratulations to Gary M., Jim Houghton, and the rest of the team… we can officially say that we have lift-off! After 25 years delivering world-class hardware and software solutions to over 130 airports in Europe and beyond (with over 150m passengers using our systems annually) we are thrilled to be working with David Delaney and his team at BEUMER Group at SFO.Read more
Objective wins 7-year BRS contract at Tallinn Airport!
✈️ Objective wins 7-year BRS contract at Tallinn Airport (TLL) We are proud to announce that Objective has been awarded the public tender for the new Baggage Reconciliation System (#BRS) at Tallinn Airport for the next seven years. This project marks another important milestone in our growing partnership with Tallinn Airport, following our previous deployment of Self Bag Drop and CUSS check-in kiosks. The new BRS platform will modernize and streamline baggage reconciliation processes across the airport, ensuring full compliance, enhanced operational control, and improved efficiency for airlines and ground handlers. The system will integrate seamlessly with existing DCS environments and airport infrastructure, providing real-time tracking, reconciliation, and reporting capabilities. With installations now spanning more than 130 airports worldwide and supporting over 150 million passengers annually, Objective continues to strengthen its position as a trusted provider of mission-critical airport IT systems, from passenger self-service to full baggage control. If you're attending PTE World in London, come meet us at our booth (D160) to learn more about our #BRS+, #SBD+, #FastTagging, and #CUSS+ solutions. We'd be happy to show you what we're building next. Onwards 🚀Read morePrepared to reach new heights?
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